Manager - Product Marketing - IT (10-15 yrs)

Teamware is hiring for Product Marketing Manager role.

Location : Bangalore.

Experience : 10-15years.

JD :

- Own the product marketing strategy and success of Express for priority markets within Asia Pacific.

- Be the expert in customer insights, market trends, competitive landscape, and growth levers for your product in priority countries within Asia Pacific.

-Influence the corporate team with regional market data/insights to influence the product strategy and roadmap.

- Collaborate with the APAC cross-functional team such as campaign marketing, media, PR, GTM, and partnership teams to execute the country strategy with excellence.

The key outputs expected of the role will include,.

- Customer and Market insights.

- Target audience definition and needs.

- Marketing strategy, value proposition and messaging.

- Growth levers across product, GTM, pricing, partnerships etc.

- Annual strategic plan defining the priority categories and product strategy.

- Defining success metrics/OKRs for the growth levers.

- Category budget planning.

Requirements.

- 10-15 years of experience in Marketing/Consulting with at least 5 years of product marketing experience in B2C digital products.

- Fluent in one or more Indian languages and full proficiency in English language.

- Proficient in market research and application of research & data analytics to identify customer insights.

- Ability to think critically and strategically, lead leadership reviews and influence at multiple levels within organization.

- Have experience in the leadership role in highly matrixed multinational organizations.

- Confident communicator with strong verbal, and written communication skills.

- Highly collaborative work style, and global cultural awareness.