Senior Sales Executive - B2B Vertical - IT (3-4 yrs)

Job Description:

- We are seeking a motivated and results-driven Lead Generation Specialist to identify and qualify potential business opportunities.

- The ideal candidate will have 3-4 years of experience in generating leads, driving pipeline growth, and supporting the sales team in achieving revenue targets.

- This role requires strong communication, research, and analytical skills to drive high-quality leads and ensure a robust sales funnel.

- Identify and research potential clients through various channels (LinkedIn, databases, cold calling, email campaigns, and webinars).

- Generate qualified leads by reaching decision-makers across target industries.

- Qualify leads through structured outreach and ensure accurate handover to the sales team.

- Execute email campaigns, cold calls, and follow-ups to engage prospects effectively.

- Prepare weekly/monthly reports on lead generation activities, conversion rates, and pipeline metrics.

- Strong organizational skills to manage sales backend operations.

Key Skills and Qualifications:

- Experience: 3-4 years of proven experience in lead generation, inside sales, or business development.

- Exposure to industries like IT services, or consulting

- Familiarity with tools such as LinkedIn Sales Navigator, Apollo, clodura AI or other lead databases

Technical Skills:

- Proficiency in CRM tools (Salesforce, HubSpot, Zoho, or equivalent).

- Experience with email marketing tools, lead databases, and research platforms.

- Strong Microsoft Office skills (Excel, Word, PowerPoint).

KPIs:

- Number of leads generated per week/month

- Conversion rate from leads to qualified opportunities

- Response rate for outreach campaigns

- Pipeline contribution and revenue impact

- Accuracy and consistency of CRM data