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About the Brand
A leading physiotherapy and movement science clinic based in Bengaluru, specializing in personalized care to enhance physical health and well-being. The clinic combines advanced techniques and evidence-based practices to address diverse musculoskeletal and movement challenges.
Scope of Work
1. Brand Identity Development:
Conduct an in-depth audit of the existing brand identity (digital and offline).
Define visual identity elements: logo, colors, and typography.
Establish brand messaging, tone of voice, and core values tailored to expertise in healthcare and wellness.
Ensure adaptability across online and offline applications.
2. Retail Expansion Strategy:
Research the healthcare and wellness retail landscape with a focus on physiotherapy clinics.
Develop strategies for clinic design, layout, and customer experience, including material selection guidelines and moodboards.
Provide actionable insights to maintain brand consistency across clinic locations.
Ensure seamless translation of digital branding to physical spaces.
Key Requirements:
Bengaluru-based agency for smooth collaboration.
Experience in branding and retail strategy within healthcare, wellness, or retail sectors.
Strong understanding of physical environments (e.g., clinics or retail spaces).
Proven track record in creating brand books and retail expansion strategies.
Timeline:
Completion within two months from the project start date.