We are looking for a skilled SEO Specialist to join our team who will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks.
RESPONSIBILITIES:
Develop optimization strategies that increase the companys search engine results rankings
Research SEO keywords to use throughout the companys website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Collaborate with others within the marketing department to manage SEO strategy
Write compelling and high-quality website content and page descriptions
Update content and website links for maximum optimization and search engine rankings
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Develop and implement link building strategy
Requirements:
Experience with Google, including Analytics and Webmaster Tools
2+ Years of experience
A bachelors degree in marketing, communications, or a related field
Experience with Google s Keyword Tool
A functional understanding of HTML and CSS
The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
Proven success in link-building and viral strategies
The ability to deploy an effective local and long-tail search strategy
A deep understanding of mobile strategy and how it relates to SEO
A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
Experience in building inbound organic search traffic and improving SERPs
A background in creating reports showing web analytics data and site evaluations