Amazon Listing Specialist / Marketplace Specialist

Key Responsibilities:

Manage and optimize Amazon product listings including titles, descriptions, bullet points, images, and A+ content.

• Conduct keyword research and implement SEO strategies to improve product visibility and ranking.
• Analyze product performance metrics such as impressions, click-through rates (CTR), conversion rates, and overall sales.
• Perform competitor analysis and market research to identify trends and adjust strategies accordingly.
• Handle inventory management and ensure timely reordering to avoid stockouts.
• Manage reviews and customer feedback, addressing negative reviews professionally.
• Optimize pricing strategies using Amazons tools to increase profitability.
• Manage FBA operations, ensuring compliance with Amazon’s policies and resolving any issues related to listing errors or account health.
• Collaborate with the marketing team to plan and execute promotions, deals, and advertising campaigns such as Sponsored Ads, Lightning Deals, and Coupons.
• Troubleshoot and resolve listing errors, including suppressed listings.
• Stay current on Amazon’s policy updates and best practices to ensure compliance and success.

Qualifications:

• Proven experience as an Amazon Listing Specialist or a similar role in eCommerce.
• Expertise in Amazon Seller Central and a strong understanding of Amazon SEO and keyword optimization.
• Experience with inventory management, FBA, and FBM operations.
• Proficiency in Excel, Google Sheets, and other data analysis tools.
• Strong attention to detail and the ability to manage multiple tasks in a fast-paced environment.
• Excellent written and verbal communication skills.
• Experience in creating and managing Amazon PPC campaigns (preferred).
• Bachelor’s degree in Business, Marketing, or a related field is preferred but not required.

Preferred Skills:

• Experience with other eCommerce platforms like eBay, Walmart, and Shopify.
• Familiarity with Amazon Advertising Console and tools like Helium 10, Jungle Scout, or SellerApp.
• Basic graphic design skills for managing product images and A+ content.