SolarSquare - Senior Ad Copywriter (7-8 yrs)

About SolarSquare:

At SolarSquare we are building the Home-Energy brand of future India. We help homes switch to rooftop solar and move away from traditional coal electricity. We are a full-stack D2C residential solar brand - designing, installing, maintaining (after-sales) and financing solar systems for home-owners across India.

In 3 years we have scaled to become the leading residential solar brand in India. We are obsessed with quality, customer service and innovating to make it simple for homes to switch to solar. We are looking for leaders to join us in this mission.

Role Overview:

The Senior Ad Copywriter will lead the creation of impactful and innovative content across digital, social, and OTT platforms. This role requires expertise in bilingual writing and a strong understanding of the advertising landscape.

Key Responsibilities:

- Conceptualize and create high-quality copy for digital campaigns, OTT platforms, and social media.

- Collaborate with creative teams to brainstorm ideas and execute campaigns.

- Mentor junior copywriters and provide constructive feedback.

- Stay updated on industry trends and incorporate them into creative strategies.

- Ensure adherence to brand guidelines and campaign objectives.

Qualifications and Skills:

- Proficiency in English and Hindi writing (mandatory).

- 7-8 years of experience in an advertising agency.

- Proven expertise in digital, social, and OTT platform copywriting.

- Strong creative and strategic thinking skills.

- Exceptional organizational and time management abilities.