Copywriter

We prefer somebody who is a quick learner with a versatile writing style for the web. Each day, wed depend on you for impacting conversions on our website, newsletters, advertisements, emails, etc.

Location - In Office ( Ahmedabad)

• Education in Journalism, English, Communications, or related discipline
• Minimum 5 years of professional copywriting experience with a solid portfolio of work
• Ability to think creatively and translate ideas into effective copy
• Experience with various social networks and platforms
• Must have an understanding of customer segments
• Should be good at A/B testing and experimenting with copy
• Proven conversion-oriented experience for landing pages, paid social, paid search, and other online channels
• Clever with words and should think outside the box
• Ability to write short, thematic, subtle & quirky content
• Impeccable grammar and proofreading skills are a must
• Ability to work independently, as well as with a team to meet deadlines

• Interpret briefs to develop and produce creative concepts and original copy for various digital mediums from scratch
• Write email copy, product announcement, web copy, newsletter, ad copy, social media posts, and press releases
• Research and thoroughly understand SocialPilot s target audiences. And accordingly, write copy for each persona and customer segments
• Come up with different copies and A/B test it
• Understand email open rate, click rate, web page bounce rate, etc and formulate strategies accordingly
• Collaborate with a team of marketers, visual designers, content writers, and SEO for concept development and delivery of the final product
• Present drafts and final deliverables to the internal team, and founders as needed, and participate in brainstorming sessions from time-to-time
• Revise copy based on feedback/direction
• Be willing to suggest creative ways to showcase our products to a distinct set of users and customers worldwide
• Ensure brand image and message is being maintained across all company communication