Digital Marketing Specialist (0-2 yrs)

We're hiring Digital Marketing Specialist for Snapfind, Gurgaon location.

Exp : 0.6 to 2 yrs

Salary budget : 2- 3.5 LPA

Required Skills : Email Marketing, Social Media Marketing, Marketing Campaigns, Digital Paid Marketing campaigns

Key Responsibilities :

Social Media Management :

- Create, schedule, and manage content across all social media platforms (LinkedIn, Facebook, Instagram, Twitter, etc.).

- Develop strategies to increase followers and engagement rates.

- Monitor trends and competitors to keep our content relevant and impactful.

Campaign Creation & Execution :

- Plan, execute, and optimize paid digital campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.

- Track and analyze campaign performance

Lead Generation :

- Design and implement targeted campaigns to attract and generate leads from freelancers and other key stakeholders.

- Use multiple channels, including email, WhatsApp, and social media, to nurture and convert leads.

Email & WhatsApp Marketing :

- Create and manage email and WhatsApp marketing campaigns to engage with freelancers and promote new opportunities.

- Segment email lists for personalized and effective communication.

Content Creation & Strategy :

- Work closely with the team to develop compelling content that aligns with SnapFind's voice and objectives.

- Write blogs, case studies, and other content that highlights SnapFind's impact in the recruitment space.

Analytics & Reporting :

- Monitor key performance indicators (KPIs) across all digital channels and prepare performance reports.

- Use data insights to adjust strategies and improve outcomes.

Brand Awareness :

- Develop strategies to increase brand visibility and position SnapFind as a leader in the freelancing and recruitment space.

- Manage influencer partnerships, guest blogs, and collaborations to expand our reach.

SEO/SEM :

- Implement SEO strategies to improve website traffic and search engine rankings.

- Optimize content for search engines and manage Google Ads campaigns.

Requirements :

- Proven experience in digital marketing, with a focus on lead generation, social media management, and campaign optimization.

- Experience with email marketing platforms and social media management tools.

- Strong analytical skills to assess performance metrics and tweak strategies accordingly.

- Knowledge of SEO/SEM and Google Analytics.

- Excellent communication skills and creativity.

What We Offer :

- Competitive salary

- Flexible working hours

- An opportunity to work in a fast-paced, growing startup environment

- Room for growth and career development

- Notice period- Immediate joiners to max 15 days Notice period