Social Media Manager

We are seeking a highly motivated and skilled Social Media Manager to join our team. The ideal candidate will have a strong background in social media management, content creation, and performance marketing.

As a Social Media Manager at Skinfinity Derma, you will be responsible for managing our social media presence, creating compelling content, driving engagement, and increasing brand awareness across multiple platforms, with a focus on Instagram, LinkedIn, Facebook, Twitter, and Threads.

Key Responsibilities:

- Content Creation & Management:

- Plan, research, and create content (graphics, videos, captions) for all social media platforms.

- Deliver 1 Instagram reel per day and 4-5 creatives per month.

- Regularly monitor trends and competitor content to stay ahead in the market.

- Develop content calendars for timely posting.

- Video Editing & Graphics:

- Edit short-form videos for social media (Reels, Stories, etc.).

- Design engaging and eye-catching graphics for posts and promotions.

- Social Media Engagement & Strategy:

- Manage daily social media activity, including posting, responding to comments, and engaging with followers.

- Analyze the performance of content and adjust strategy accordingly.

- Monitor social media metrics, create reports, and provide recommendations to improve engagement.

- Performance Marketing:

- Develop and run paid advertising campaigns on platforms like Google Ads, Meta Ads (Facebook, Instagram), etc.

- Monitor ad performance and optimize campaigns to ensure ROI.

- Collaboration:

- Collaborate with the marketing team and healthcare professionals to ensure alignment with the brands objectives.

- Keep track of performance metrics and set new targets to improve results.

Qualifications & Skills:

- 3-4 years of experience managing social media platforms (Instagram, LinkedIn, Facebook, Twitter, Threads).

- Strong command of English, both written and verbal.

- Proficient in content research, content planning, video editing, and posting.

- Experience in creating reels, creatives, and other engaging social media content.

- Basic knowledge of performance marketing including Google Ads, Meta Ads (Facebook & Instagram).

- Preferably experience in the healthcare or dermatology industry.

- Ability to work independently and meet deadlines with a focus on creativity and growth.

- Target-driven with strong attention to detail.

Work Conditions:

- Timing: 10:00 AM to 8:00 PM (on-site and work-from-home flexibility).

- Lunch facility available at the clinic.

- Target-based performance evaluation.

Contact no.- 9599813100.

Schedule:
Day shift.