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Category Head - Electronics/FMCG (8-13 yrs)

8-13 years

Category Head - Electronics/FMCG (8-13 yrs)

SilverPeople

posted 22d ago

Job Role Insights

Fixed timing

Job Description

Category Head - Electronics


Roles & Responsibilities:

- Business strategy: Create a sustainable business model in the category for ongoing business: Go deep, understand where opportunities are and create a viable business model to service the opportunities.

- Own the business: Co-own the P&L, develop the business model, understand where opportunities are and create a viable business to service them. Own pricing strategy based on market potential, consumer insights, margins, competitive signal

- Know the customer: Deeply understand customer behavior, develop new customer Insights Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities, etc. Move the industry with you!

- Influence the leadership: Convert strategies into action by liaising with cross-functional leadership and drive the changes required.

- Partner management : Develop deep and long-standing relationship with the companies Lead a partnership-relations team to identify strategic partners, negotiate better terms of trade and deals for our customers - Create a comprehensive companies management strategy and governance framework.

- People leadership : Build, retain and groom a strong team to deliver across functions - Set goals, define KPIs and ensure team tracks effectively towards goals.

- Have a thorough understanding of the industry, trends/events, and continually monitor competitor/industry developments. Customer understanding.

- Strong focus on customer needs, both existing and potential, and use that knowledge to deliver a customer experience that is unparalleled.

- Stay on top of changing trends and strategic priorities through in-depth data analysis to predict customer behavior.

- Conduct financial analysis of business opportunities to meet P&L goals, drive necessary promotions, campaigns basis insights.

- Work with marketing to identify the best ROI initiatives to build awareness and encourage trial across channels - SEM, SEO, TV Commercials, etc.

- Understand SEM, SEO and Email marketing - identify the right keywords, reduce SEM costs while increasing conversions of website visits to orders.

- Work on relevant assortment, enable its discovery and ensure conversion.

Desired Skills:

- FMCG experience in retail in category, brand and PnL roles, Food and Beverages experience is preferred.

- Demonstrated ability to identify customer needs and solve ambiguous problems along with inventing new ways to meet the needs.

- Tenacity to develop ideas independently and thrive in a fast-paced start-up environment.

- Proven analytical thinking, project management skills, attention to detail and exceptional organizational skills are essential.

- Excellent verbal and written communication with interpersonal skills.

- Extreme attention to detail and willingness to roll up your sleeves.

- Passionate about the grocery sector in India.


Functional Areas: Other

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SilverPeople Bangalore / Bengaluru Office Location

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202, Brigade Metropolis Arcade, Mahadevpura, Whitefiled ITPB Main Road, Whitefield Bengaluru/Bangalore, Karnataka
560048

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