Senior Officer

Implement and manage Google Ad Manager (GAM fka DFP)

Work with multiple teams to develop digital solutions, position them to clients, and establish plans and processes to fulfill across multiple markets before the sales team goes out in the market.

Coordinate and liaise with internal teams to resolve their ad-related issues.

Own day-to-day ad tech partner relationships Monitor and maintain ad quality across our platform.

Work directly with the Support team and Campaign Managers to perform all aspects of traffic management; including testing, implementation, delivery, and optimization of ad campaigns.

Work with the Sales team to provide account support for ad campaigns, both pre and post-sales.

Conduct regular audits of ad inventory, placements, and targeting parameters to ensure compliance and maximize revenue.

Requirement:

Proven experience of 3 to 5 yrs in managing digital advertising campaigns using Google Ad Manager, optimizing performance, and maximizing revenue.

Proficiency in Microsoft Excel, including advanced functions and pivot tables, to analyze data and generate insightful reports.

Basic understanding of HTML, JavaScript, and jQuery to troubleshoot and implement ad tags.

Familiarity with the ad ecosystem, including ad servers, demand-side platforms (DSPs), supply-side platforms (SSPs), and programmatic advertising.

Up-to-date knowledge of industry best practices, emerging trends, and technologies in digital advertising.