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2 Cult.fit Senior Brand Manager Jobs

Senior Brand Manager

7-8 years

Bangalore / Bengaluru

Senior Brand Manager

Cult.fit

posted 1mon ago

Job Description

This could be you, if
1. You have 7-9 years of professional experience in brand management, with a proven
track record of brand ownership in a consumer lifestyle category (e.g., fitness, FMCG,
apparel, health & wellness).
2. You have strong expertise in developing and executing campaigns, managing media
spends, and measuring brand performance.
3. You bring a strategic mindset and the ability to translate vision into action.
4. You excel at communication, storytelling, and stakeholder management, inspiring
confidence and collaboration.
5. You have a data-driven approach to decision-making and demonstrate strong
analytical skills.


Roles and Responsibilities

Key Responsibilities :
1. Build and execute long-term strategies to strengthen cult's brand equity, working
closely with marketing leadership and aligning initiatives with the vision of making 100
million Indians active.
2. Leverage consumer insights to craft compelling narratives that drive campaign ideas,
and support growth of fitness service offerings.
3. Lead brand performance tracking by introducing best practices in brand health
measurement, optimizing metrics, and ensuring actionable insights drive
decision-making.
4. Co-own the objective of communication excellence with the creative team, with high
quality briefing processes and clarity on marketing message hierarchies.
5. Define and execute an efficient media strategy and mix, ensuring maximum ROI
across traditional and digital platforms.
6. Conceptualize and manage high-impact brand events, activations and brand
partnerships to amplify cult's positioning as a community first brand that's making
fitness easy, fun and accessible.
7. Collaborate with internal teams and external stakeholders, ensuring brand consistency
across all touchpoints and delivering initiatives that inspire and engage the audience.

 


Employment Type: Full Time, Permanent

Read full job description

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What Senior Brand Manager at Cult.fit are saying

What Cult.fit employees are saying about work life

based on 807 employees
65%
42%
52%
96%
Flexible timing
Monday to Saturday
Within city
Day Shift
View more insights

Cult.fit Benefits

Health Insurance
Job Training
Gymnasium
Soft Skill Training
Team Outings
Work From Home +6 more
View more benefits

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Cult.fit Bangalore / Bengaluru Office Location

View all
Bengaluru Office
Headquarter
17/17C BDA 3rd Sector, HSR Layout, Bengaluru
560102

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