filter salaries All Filters (1)

Clear all

21 Search Engine Marketing Jobs in Chennai

Digital Marketer

2-5 years

Chennai

1 vacancy

Digital Marketer

Basic hi-tech Furniture

posted 3d ago

Job Description

1. Digital Strategy & Brand Positioning

Develop and execute a digital marketing strategy tailored to the plywood and wooden door industry.

Conduct market research to understand industry trends, customer preferences, and competitor strategies.

Build and position the brand as a trusted and premium choice in the market.


2. Website & SEO Management

Manage and optimize the companys website for better user experience and conversions.

Implement SEO strategies (on-page & off-page) to rank higher on Google and attract organic traffic.

Regularly update website content, product catalogs, and blogs related to plywood, doors, and interior trends.


3. Social Media Marketing

Plan and execute engaging social media campaigns on platforms like Facebook, Instagram, LinkedIn, and Pinterest.

Showcase product applications, customer testimonials, behind-the-scenes, and industry trends through engaging posts, videos, and reels.

Engage with followers, respond to queries, and build a strong online community.

Role & responsibilities


4. Performance Marketing (Paid Ads)

Run Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads to drive leads and sales.

Optimize campaigns for better ROI (Return on Investment) by targeting the right audience (architects, interior designers, builders, and homeowners).

Use retargeting ads to convert website visitors into customers.


5. Content Marketing & Blogging

Create high-quality content (blogs, videos, infographics) on topics like:

Types of plywood & wooden doors

How to choose the right wooden door for homes

Plywood vs. MDF Which is better?

Write SEO-friendly blogs to attract organic traffic and establish authority in the industry.


6. Email & WhatsApp Marketing

Design and run email marketing campaigns for dealers, distributors, and B2C customers.

Send regular newsletters with product updates, discounts, and industry insights.

Use WhatsApp marketing to engage customers with quick responses, product catalogs, and offers.


7. Lead Generation & Sales Support

Implement lead generation techniques through landing pages, lead forms, and call-to-action strategies.

Track and nurture leads through CRM tools and convert them into paying customers.

Collaborate with the sales team to align marketing strategies with revenue goals.


8. Influencer & Affiliate Marketing

Partner with architects, interior designers, and home décor influencers to promote products.

Work with YouTubers and bloggers in the home improvement niche for reviews and brand awareness.

Set up an affiliate program to encourage referrals and word-of-mouth marketing.


9. Analytics & Reporting

Use Google Analytics, Facebook Insights, and other tools to track campaign performance.

Analyze data to improve marketing strategies and optimize conversion rates.

Generate monthly reports on key metrics like website traffic, lead conversion, and ad performance.


10. Customer Engagement & Online Reputation Management

Monitor and respond to customer reviews on Google, Justdial, IndiaMART, and social media.

Address negative feedback and ensure excellent customer service online.

Build a strong brand reputation by sharing testimonials and case studies.



Key Skills Required

✔ SEO & SEM (Google Ads, Facebook Ads)

✔ Social Media Marketing & Content Creation

✔ Lead Generation & CRM

✔ Graphic Designing (Canva, Photoshop)

✔ Data Analytics (Google Analytics, UTM Tracking)

✔ Email & WhatsApp Marketing

✔ Influencer & Affiliate Marketing









Employment Type: Full Time, Permanent

Read full job description

Prepare for Digital Marketer roles with real interview advice

Compare Basic hi-tech Furniture with

CenturyPly

3.8
Compare

Nilkamal

3.8
Compare

Merino Industries

3.7
Compare

Greenlam Industries

4.2
Compare

Kurlon

4.3
Compare

Wakefit

3.9
Compare

Greenply

3.9
Compare

Royaloak Incorporation

3.8
Compare

Pepperfry

3.2
Compare

Hettich

3.9
Compare

Hafele

4.1
Compare

Sheela Foam

4.1
Compare

Greenpanel Industries

4.0
Compare

Godrej Interio

3.9
Compare

Sleek International

3.7
Compare

Urban Ladder

3.7
Compare

Duroflex

3.9
Compare

Home Centre

3.9
Compare

Stanley Lifestyles

4.4
Compare

Nilkamal Furniture

4.1
Compare

Similar Jobs for you

Digital Marketer at Nexteck

Kolkata, Mumbai + 5

1-2 Yrs

₹ 3-4 LPA

Digital Marketing Executive at Naresh I Technologies

Hyderabad / Secunderabad

1-5 Yrs

₹ 1-3 LPA

Assistant Digital Manager at Skyline Builders

Kochi

4-8 Yrs

₹ 3-6.5 LPA

Digital Marketing Executive at Digiperform

Haridwar, Prayagraj / Allahabad + 1

1-5 Yrs

₹ 2.75-4.25 LPA

Digital Marketing Specialist at Abroad Angels Consultancy Pvt Ltd

Ernakulam, Kannur

1-2 Yrs

₹ 2-3 LPA

Digital Marketing Executive at IDZ Digital

Thane

0-3 Yrs

₹ 1.5-3 LPA

Digital Marketing Executive at Turquoise Art

Delhi/Ncr

2-3 Yrs

₹ 2-3.5 LPA

Digital Marketing Executive at A K Infra Reality Developers

Lucknow

2-5 Yrs

₹ 1.25-2.5 LPA

Brand & Marketing Manager at Sri Dairy

Srivilliputhur, Chennai + 1

5-10 Yrs

₹ 3.5-7 LPA

Specialist at Patanjali Research Foundation

Haridwar, New Delhi

1-3 Yrs

₹ 3-5 LPA

Digital Marketer

BASIC HITEC FURNITURE PRIVATE LIMITED

2-5 Yrs

Chennai

3d ago·via naukri.com

5-10 Yrs

₹ 6 - 12L/yr

Chennai

8d ago·via naukri.com

3-5 Yrs

₹ 3.6 - 4.8L/yr

Chennai

5d ago·via naukri.com

0-5 Yrs

₹ 2 - 3L/yr

Madurai, Chennai, Coimbatore

12d ago·via naukri.com

1-6 Yrs

₹ 2 - 3L/yr

Chennai

27d ago·via naukri.com

3-7 Yrs

₹ 6 - 9L/yr

Chennai

29d ago·via naukri.com

Digital Marketing

Bansal Hitech Systems Pvt. Ltd.

2-4 Yrs

Kolkata, Mumbai, New Delhi +4 more

21d ago·via naukri.com

2-5 Yrs

Chennai

8d ago·via naukri.com

SEO And Digital Marketing Manager

Technocrats Plasma Systems Private Limited

4-8 Yrs

Chennai

22d ago·via naukri.com

Digital Marketing - Real Estate Industry

Scopehr Services

4-9 Yrs

Chennai

11hr ago·via naukri.com
How was your last interview experience?

Recently Viewed

JOBS

Browse jobs

Discover jobs you love

REVIEWS

Oswaal Books and Learning Private Limited

4.3

(208 reviews)

JOBS

Radisson Hotels

No Jobs

JOBS

‘Social Media Manager’

Discover jobs you love

JOBS

SuperStuff

No Jobs

JOBS

Accenture

No Jobs

JOBS

Fashion TV

No Jobs

JOBS

Bharti Airtel

No Jobs

JOBS

AXIS MY INDIA

No Jobs

How was your last interview experience?
Rate your experience using AmbitionBox
Terrible
Terrible
Poor
Poor
Average
Average
Good
Good
Excellent
Excellent