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12 Rupee Xpert Jobs
Digital Marketing Manager
Rupee Xpert
posted 4mon ago
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Fixed timing
Key skills for the job
Job Description
Offices 501-530, 5th Floor, Sohrab Hall, Pune 411001
Job Title: Digital Marketing Manager
Job Description:
As a Digital Marketing Manager, you will be responsible for developing, implementing, and
managing the overall digital marketing strategy for our organization. Your role will involve driving
online visibility, engagement, and conversion to meet business objectives and enhance the
Key Responsibilities:
Digital Marketing Strategy: Develop and implement comprehensive digital marketing strategies
aligned with business goals and objectives.
Target Audience Analysis: Identify and analyze target audiences, tailoring digital marketing strategies
to effectively reach and engage specific demographics.
Competitor Analysis: Stay informed about industry trends and competitive landscapes, adjusting
strategies to maintain a competitive edge.
Online Presence and Branding:
Website Management: Oversee the development and maintenance of the company website,
ensuring a user-friendly experience and alignment with brand guidelines.
Social Media Management: Develop and execute social media strategies across various platforms to
enhance brand visibility, engagement, and community building.
Content Development: Collaborate with content creators to produce high-quality and engaging
content for digital channels, including blogs, social media, and email campaigns.
mailto:contact@techtasa.com
http://www.techtasa.com/
Paid Advertising: Plan, implement, and optimize digital advertising campaigns across platforms such
as Google Ads, Facebook Ads, and other relevant channels.
Budget Management: Manage digital marketing budgets effectively, allocating resources for
maximum impact and return on investment.
Lead Generation and Conversion:
SEO and SEM: Implement strategies to improve search engine optimization (SEO) and manage
search engine marketing (SEM) campaigns to drive organic and paid traffic.
Lead Nurturing: Develop and implement lead nurturing strategies to guide potential customers
through the sales funnel.
Conversion Rate Optimization (CRO): Analyze website and campaign performance, identifying
opportunities for conversion rate optimization and implementing improvements.
Analytics and KPIs: Monitor and analyze key performance indicators (KPIs) to assess the
effectiveness of digital marketing efforts, providing regular reports to stakeholders.
Data-Driven Decision Making: Use data insights to make informed decisions, adjusting strategies
based on performance metrics.
Team Collaboration: Collaboration with Cross-functional Teams: Work closely with sales, product,
and other teams to align digital marketing strategies with overall business objectives.
Compliance and Best Practices:
Compliance: Ensure all digital marketing activities comply with relevant regulations and best
Qualifications and Skills:
Educational Background: Bachelor s or Master s degree in Marketing, Digital Marketing, Business, or
Experience: Proven experience in digital marketing, with a track record of successful strategy
Strategic Thinking: Strong strategic thinking and planning skills, with the ability to align digital
marketing activities with broader business objectives.
Analytical Skills: Proficient in using analytics tools to interpret data and make data-driven decisions.
Creativity: Creative thinking to develop engaging and innovative digital marketing campaigns.
Communication Skills: Excellent written and verbal communication skills for effective collaboration
Adaptability: Ability to adapt to rapidly changing digital marketing trends and technologies.
Leadership Skills: Experience in leading and managing a digital marketing team.
If you are a results-driven and strategic digital marketing professional with a passion for online
engagement and conversion, we invite you to join our team as a Digital Marketing Manager and
contribute to the success and growth of our organization.
Employment Type: Full Time, Permanent
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What people at Rupee Xpert are saying
What Rupee Xpert employees are saying about work life
based on 6 employees
Strict timing
Monday to Saturday
No travel
Day Shift
Rupee Xpert Benefits
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