Team Member - Digital Marketing

Develop and manage email marketing campaigns to promote products or services. Segment email lists based on demographics, purchase behavior, and engagement metrics.

Create compelling email content, including subject lines, copy, and calls-to-action.

A/B test various email campaigns to optimize performance.

Monitor and analyze email campaign performance, adjusting strategies as needed to improve open rates, click through rates, and conversion rates.

Plan, execute, and manage paid search campaigns on Google AdWords and Facebook.

Conduct keyword research to identify opportunities for campaign optimization.

Write and test ad copy to maximize CTR and ROI.

Monitor and analyze campaign performance metrics, making data-driven adjustments to improve results.

Manage the budget for AdWords campaigns, ensuring cost-effective ad spend.