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Digital Marketing Executive
Robral Technologies
posted 1hr ago
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Key skills for the job
Job Description
- Design and execute innovative digital marketing campaigns across diverse platforms.
- Optimize SEO strategies to boost organic traffic and improve search rankings.
- Manage SEM efforts, including Google Ads campaigns, to maximize ROI.
- Lead LinkedIn marketing initiatives, leveraging tools like Sales Navigator and Lempod for targeted outreach and engagement.
- Execute email marketing campaigns, ensuring personalized and effective communication.
- Develop and manage social media campaigns to enhance audience engagement and brand visibility.
- Create high-quality, engaging content tailored to the target audience.
- Conduct market research, analyze advertising trends, and provide actionable insights for campaign optimization.
- Build and maintain partnerships with media companies and other stakeholders.
- Monitor campaign performance using analytics tools and prepare detailed performance reports.
- Identify and capitalize on market trends and emerging opportunities.
- Monitor marketing budgets and ensure cost-effective strategies.
- Collaborate with the marketing team to enhance overall strategy and execution.
Requirements
- Education: Bachelor s degree in Marketing, Business Administration, or a related field.
- Experience: 1-2 years of proven work experience in digital marketing.
- Expertise in LinkedIn marketing tools, including Sales Navigator and Lempod, is a must.
- Strong knowledge of SEO, SEM, SMM, and email marketing.
- Proficiency in managing Google Ads campaigns and monitoring performance metrics.
- Excellent communication and copywriting skills.
- Analytical mindset with the ability to derive insights from data and improve campaign outcomes.
- Creativity and an eye for detail in content creation and campaign execution.
- Experience coordinating with cross-functional teams.
- Proven ability to manage budgets effectively and provide cost-saving recommendations.
Employment Type: Full Time, Permanent
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