Executive - Digital Marketing (2-3 yrs)

Key Responsibilities:

- SEM Campaign Management: Plan, execute, and optimize paid search campaigns across various search engines (Google, Bing, etc.) to achieve business objectives.

- Facebook Ads Management: Plan, execute, and optimize Facebook Ads campaigns to enhance brand awareness and drive conversions.

- Keyword Research: Conduct thorough keyword research to identify and target high-potential search terms.

- Ad Copy Creation: Develop compelling ad copy and creative assets that drive high click-through rates and conversions.

- Performance Analysis: Monitor and analyze campaign performance data to make data-driven decisions and optimize ad spend.

- Reporting: Prepare detailed performance reports and present insights to senior management.

- Budget Management: Manage and allocate budgets effectively to maximize ROI on SEM campaigns.

Requirements:

- Educational Background: Bachelor's degree in Marketing, Business, or a related field.

- Experience: 2-3 years of hands-on experience in digital marketing with a focus on SEM.

- Creativity: Ability to create engaging ad copy and innovative marketing strategies