Media Manager - Buying & Planning (4-8 yrs)

Job role and responsibilities-

- Develop and execute - media campaigns print, Radio, TV & digital

- Have understanding of Media Buying & Planning.

- Build content in line with the brand strategy.

- Carrying out market research in order to keep up to date with customer trends as well as trying to predict future trends.

- Ensure all brand touch-points are cohesive and in-line with brand strategy.

- Analyze brand positioning and consumer insights.

- The role requires media editing skills, project management experience, and an ability to work to tight.

- Specializes in digital media planning, executing 360-degree strategies, and managing media buys across various platforms.

- Proficient in deep data analysis and experienced in Google Ads, Facebook Business Manager, Twitter Ads, Bing Ads, etc., providing comprehensive reporting and optimizing campaigns for metrics like viewability, unique reach, and attribution goals.