Add office photos
All Filters
206 RGB Webtech Jobs
Freelance Freshers App Store Optimization Jobs - RGB Web Tech
0-2 years
Chandigarh
1 vacancy
Freelance Freshers App Store Optimization Jobs - RGB Web Tech
RGB Webtech
posted 9hr ago
Job Role Insights
Key skills for the job
Job Description
- Develop and implement comprehensive mobile marketing strategies that align with the companys marketing goals and objectives.
- Define target audiences and create tailored mobile marketing plans to reach and engage them effectively.
- Plan and execute app promotion campaigns to increase app installs and user adoption.
- Collaborate with app development teams to ensure app store optimization (ASO) for increased visibility on app stores (e.g., Google Play Store, Apple App Store).
- Create, manage, and optimize mobile advertising campaigns, including in-app ads, display ads, and mobile video ads.
- Monitor campaign performance metrics (e.g., click-through rates, conversion rates) and adjust strategies to maximize ROI.
- Collaborate with designers and content creators to develop engaging mobile ad creatives and ad copy.
- Ensure that all mobile ad content is mobile-responsive and aligned with brand messaging.
- Implement A/B tests for mobile ad creatives, headlines, and calls to action to improve click-through and conversion rates.
- Analyze test results and make data-driven decisions to enhance campaign effectiveness.
- Utilize mobile analytics tools to track and analyze user behavior within mobile apps.
- Generate insights and recommendations to improve the user experience and drive conversions.
- Develop strategies to engage mobile app users through in-app messaging, push notifications, and email campaigns.
- Plan and execute user retention campaigns to reduce churn and increase user lifetime value (LTV).
- Provide regular reports on mobile marketing performance, including key metrics and KPIs.
- Collaborate with the marketing team and senior management to identify trends and opportunities for improvements.
- Bachelors degree in Marketing, Business, or a related field (Masters degree is a plus).
- Proven experience as a Mobile Marketing Specialist or similar role with a successful track record in mobile marketing campaign management.
- Proficiency in mobile marketing platforms (e.g., Google Ads, Facebook Ads) and mobile analytics tools.
- Strong understanding of mobile marketing best practices, app promotion strategies, and mobile user behavior.
- Analytical skills with the ability to interpret mobile marketing metrics and derive actionable insights.
- Excellent written and verbal communication skills.
- Creative thinking and attention to detail.
- Project management skills with the ability to manage multiple mobile marketing campaigns and timelines.
- Ability to work collaboratively in a team environment and across functions.
Employment Type: Full Time, Permanent
Read full job descriptionCompare RGB Webtech with
CMS IT Services
Compare
iMerit
Compare
Brillio
Compare
Quantiphi Analytics Solutions Private Limited
Compare
Mavenir Systems
Compare
Black Knight
Compare
Polestar Solutions & Services India
Compare
JoulestoWatts Business Solutions
Compare
GrapplTech
Compare
Pharmarack Technologies
Compare
Arcesium
Compare
DotPe
Compare
Thoughtsol Infotech
Compare
Avanze Technologies
Compare
Innoplexus
Compare
NexTurn
Compare
QualiZeal
Compare
BetterPlace Safety Solutions
Compare
Blackbuck Insights
Compare
Junglee Games
Compare
Similar Jobs for you
Freelance Freshers App Store Optimization Jobs - RGB Web Tech
0-2 Yrs
Chandigarh
Share an Interview