Market Research Associate

Role: Market Research

Experience: 3 - 7 Years.

Location: Bangalore. (Work from Office)

Shift- 11 am to 8 pm

Compensation - Upto 6 lpa

Contract- 6 months

Please share your resume to mousumi.tewary@marketstar.com

Key Responsibilities

• Conduct thorough research to identify potential leads and compile accurate and comprehensive contact lists.
• Utilize various online resources, databases, and tools to gather relevant information on prospects.
• Identify and target key decision-makers within identified companies to expand the sales pipeline.
• Generate high-quality leads that align with the company's target market and ideal customer profile (ICP)
• Maintain and update the lead database, ensuring all information is accurate, current, and organized.
• Regularly clean and verify the integrity of the data to avoid duplications and outdated entries.
• Work closely with the sales and marketing teams to understand their requirements and provide lists that meet their criteria.
• Support sales campaigns by providing targeted lists and segmenting data as needed.
• Monitor the performance of the generated lists, tracking key metrics such as lead quality and conversion rates.
• Provide regular reports and insights on list-building activities and their impact on sales and marketing efforts.
• Stay updated on new tools and technologies that can enhance lead generation and data management efforts.

Key Skills

• 3-5 years of experience in a lead generation, data management, or research-focused role.
• Proven track record of building and maintaining high-quality lead databases.
• Proficiency in using CRM systems such as Salesforce, HubSpot, or similar platforms.
• Familiarity with lead generation tools and software like LinkedIn Sales Navigator, ZoomInfo, Clearbit, etc.
• Basic knowledge of Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace (Docs, Sheets, Slides).
• Ability to utilize various tools and databases for data collection.
• Strong attention to detail to ensure the accuracy and completeness of collected data.