SEO Specialist

Job Description: We are seeking a skilled SEO Link Building Specialist to join our dynamic digital marketing team. The ideal candidate will have a proven track record in developing and executing effective link-building strategies, engaging with influencers, and possessing a solid understanding of WordPress, including blog submissions and in-content link creation. This role requires close collaboration with our core SEO team to enhance our website's authority and search engine rankings.

Key Responsibilities

Link Building: Develop and implement strategies to acquire high-quality backlinks to improve search engine rankings.

Influencer Outreach: Identify and engage with relevant influencers and website owners to establish partnerships and secure backlinks.

Keyword Research: Conduct comprehensive keyword research to inform content creation and link-building efforts.

Content Collaboration: Work closely with content creators to develop link-worthy content that aligns with SEO strategies.

WordPress Management: Manage WordPress blog submissions, ensuring content is optimized for SEO and effectively linked.

In-Content Link Creation: Strategically insert internal and external links within content to enhance SEO value.

Performance Analysis: Monitor and analyze the effectiveness of link-building campaigns using SEO tools and analytics platforms.

Stay Updated: Keep abreast of the latest SEO trends, search engine algorithm updates, and best practices in link building.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field.

Minimum of years of experience in SEO, with a focus on link building and influencer outreach.

Proficiency in WordPress, including experience with blog submissions and content management.

Strong understanding of SEO principles, keyword research, and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).

Excellent communication skills in English and Hindi; proficiency in Marathi or additional languages is an advantage.

Strong organizational skills and attention to detail.