Social Media Manager

Job title - Social Media Manager

Location - Hyderabad

Role Overview:
We are seeking a dynamic and proactive Social Media Manager to oversee the social media presence of multiple brands. The ideal candidate will have a deep understanding of social media trends, audience behavior, and analytics. This role involves a combination of strategic thinking, creative planning, and hands-on execution to ensure each brand's goals are met with maximum engagement and reach.

Key Responsibilities:

1. Research & Trend Analysis:
• Analyze social media trends across platforms.
• Propose innovative ideas to drive engagement and help brands achieve their objectives.
2. Competition Study & Analysis:
• Conduct regular competitive analysis to understand industry benchmarks.
• Identify opportunities to differentiate the brand and capitalize on market trends.
3. Social Listening & Reputation Management:
• Monitor brand mentions, comments, and messages across all platforms.
• Respond promptly to build a positive brand image and foster strong customer relationships.
4. Content Planning & Scheduling:
• Develop and maintain comprehensive social media calendars for all clients.
• Collaborate with design planning and servicing teams to ensure timely scheduling and posting of creatives.
5. Boosting & Paid Promotions:
• Plan and execute post-boosting strategies to achieve maximum engagement.
• Optimize budgets for targeted audience reach and measurable results.
6. Organic Growth & Engagement:
• Develop strategies to garner organic reach and engagement across platforms.
• Encourage community growth and foster meaningful interactions with audiences.
7. Reporting & Analytics:
• Prepare weekly and monthly performance reports for all accounts.
• Provide actionable insights based on data to improve campaign effectiveness.

Qualifications & Skills:

• Proven experience in managing social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Strong analytical skills with a keen eye for trends and patterns.
• Excellent communication and interpersonal skills.
• Hands-on experience with social media tools such as Hootsuite, Buffer, or Sprout Social.
• Familiarity with boosting campaigns and basic ad targeting principles.
• Ability to multitask, prioritize, and manage time effectively.