Digital Data Analyst / Digital Analytics Specialist

General background information: This is the kind of person were looking for:
Good Analytical Skills
Sharp in identifying shifts in patterns/trends and using data/analysis to reason and rationalize the findings.
Ability to mine the data and make sense out of it; identify problems/opportunities based on data.
If existing data is not sufficient, he/she is able to proactively look for additional data or conduct supplementary analysis to explore/deep dive.
Conceptual knowledge (or relevant experiences) in digital/online journey tracking and analysis to guide optimization
Strong Communications Skills
Ability to present and articulate complicated data sets in straightforward format and laymen terms
Technical Experience and Knowledge Preferred
Preferably having hands-on/professional skills in Adobe Analytics, experiences in other tools such as Power BI (not mandatory as these skills with different analytic and visualization tools can be acquired)