Assist the Sales Manager in developing and implementing sales strategies to achieve company goals and targets.Collaborate with the sales team to identify and pursue new business opportunities and to maintain existing client relationships.Participate in sales meetings, presentations and negotiations with clients.Monitor sales activity and provide regular reports to the Sales Manager on sales performance, trends and customer feedback.Ensure all sales processes are followed, including product demonstrations, proposals, contracts, and invoicing.Provide support to the sales team, including training, coaching and mentoring.Develop and maintain an in-depth knowledge of the company's products, services, and market trends.