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144 Thermo Fisher Scientific Jobs

Marketing Automation Expert

5-7 years

Bangalore / Bengaluru

Marketing Automation Expert

Thermo Fisher Scientific

posted 13d ago

Job Description

We seek a highly motivated Marketing Automation Expert to join our growing, high-performing team of email automation experts and specialists. Were looking for an experienced Eloqua wizard who is entirely comfortable with all sophisticated aspects of the platform, from system administration to day-to-day execution of email marketing programs.

What will you do?

  • Serve as a technical lead for email marketing, advising, and building sophisticated programs and system architecture.
  • Perform system maintenance and administration tasks in the marketing automation system (Eloqua), enforcing standard methodologies and data governance regulations.
  • Perform day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time and dynamic content, and automation-enabled campaigns.
  • Understand email technology and data sources to deliver incremental growth.
  • Enforce email list hygiene rules to ensure deliverability.
  • Troubleshoot technical issues related to HTML templates, list segmentation, and other aspects of email and landing page execution.
  • Ensure accuracy, quality, and brand consistency in communications.
  • Offer thoughtful insights, advice and recommendations regarding email tactics and opportunities for contact and email optimization.
  • Guide technical decisions and help provide solutions to the production teams.


Education

Bachelors degree in business, Marketing, Computer Science or related major required.

Experience
  • 5-7 years of proven experience in Eloqua, including system administration and complex campaigns (Certifications preferred).
  • 3-5 years of hands-on experience in marketing automation and web page publication.
  • Proficiency in web coding languages such as HTML, CSS, and JavaScript.
  • Experience or familiarity with web content publishing platforms (Adobe Experience Manager) and project management software (Workfront).
  • Strong time management skills, attention to detail, prioritization abilities, and a drive to take ownership of issues and tasks.
  • Experience with privacy regulations such as GDPR, CASL, and CAN-SPAM Act.
  • Strong analytical and troubleshooting skills.
  • Strong command of the English language (written and verbal).

Employment Type: Full Time, Permanent

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Flexible timing
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No travel
Day Shift
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Thermo Fisher Scientific Benefits

Health Insurance
Work From Home
Soft Skill Training
Job Training
Cafeteria
Team Outings +6 more
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