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Senior Manager - Category Analytics

10-15 years

Hyderabad / Secunderabad

Senior Manager - Category Analytics

PepsiCo

posted 5hr ago

Job Role Insights

Job Description

Overview
  • Accelerate PepsiCo business growth by supporting the North America DX Sector Leads with Category analysis, Space and assortment strategy recommendations to drive growth
  • Responsible for delivering assortment and space analysis, category performance reviews, and addressing ad-hoc customer requests, based on internal and external data sources
  • Provide analytics to support key strategic customer engagements and to support category assortment and space interventions

Responsibilities
  • Supports in the creation and driving of winning execution strategies in-store with customers.
  • Identifies sales opportunities and optimization tactics to drive category demand, space and assortment
  • Space Management- Optimizing shelf space allocation for products.
  • Assortment Planning- Developing tailored product assortments for retail locations.

Qualifications
  • An experienced Insight or Analytics professional with experience in a leading consumer goods company with 10+ years
  • Education: MBA, Masters or bachelors in engineering/economics, statistics, marketing.
  • Language: English Fluent
  • High degree of familiarity with CPG and Food & Beverage industry data sources, including Nielsen/IRi (POS and HH panel), Kantar Worldpanel, etc.
  • Deep understanding of CPG industry business performance outputs and causal measures, their relationships, and how to address business questions in a robust way that translates to simple outputs
  • Proficient with Power Point and advance Excel skills. Willingness to learn new tools and capabilities.
  • Strong collaborator: Interested and motivated by working with others. Actively creates and participates in opportunities to co-create solutions across markets; will be willing and able to embrace Responsive Ways of Working
  • Can easily see how insights/research learning can improve businesses impact and frames up presentation efforts and opportunities to inform business decisions
  • Proven analytics, shopper research experience, or consumer insights experience applying statistics to CPG industry business problems
  • Problem solving: Ability to approach complex problems methodically and develop effective solutions.
  • Operational experience from business servicing sector and/or consulting experience would be a plus

Essential:

  • Become an indispensable partner for Sector Commercial by showing great thought leadership with ability to recognize and take actions to improve delivery of work. Not always being asked.
  • Navigating conflict in a collaborative way to provide a solution that works for GBS & Sector.
  • Ability to work in diverse teams
  • Solution-oriented approach to problem solving
  • Possess ability to analyze & benchmark competitive scenarios
  • Depth and breadth of syndicated data analytics and statistical modeling
  • Ability to work collaboratively and proactively with multi-functional teams
  • Complete understanding of internal & external data sources that could contribute to analytics roles across service centers
  • Strong analytical thinking with proven ability to connect data & insight from category consumption, brands drivers, macro & micro trends, and future forces of consumer change and deliver clear implications for the business.

Employment Type: Full Time, Permanent

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