Retail Sales Executive

Key Responsibilities:

Distributor Management

Appointment and management of Institutional and HORECA distributors.

Drive direct business with Modern Trade (MT), Institutions, and HORECA channels.

Sales Operations:

Ensure monthly billing, collection, and achievement of sales targets.

Expand and open new sales networks across MT, HORECA, and Institutional segments.

Retail & Channel Management:

Oversee product displays at Modern Trade outlets.

Conduct regular visits to modern retail stores to ensure proper execution.

Implement MT-specific sales schemes and promotions.

Data & Reporting:

Prepare and maintain detailed sales reports and management information systems (MIS).

Provide accurate sales forecasting and inventory management.

Monitor and report on competitor activities to inform strategies.

Travel & Client Engagement:

Undertake business travel to engage with clients and manage the assigned territory effectively.

Build and nurture long-term relationships with key accounts.

Business Strategy & Execution:

Independently manage and grow the assigned territory.

Contribute to strategic decision-making with data-driven insights.

Support CSD (Canteen Stores Department) business operations.

Qualifications & Skills:

• Graduation
• Proven experience in sales, preferably in Institutional, HORECA, and Modern Trade channels.
• Strong analytical and forecasting skills.
• Proficiency in accounting and reporting tools.
• Excellent communication and interpersonal skills.
• Ability to travel extensively for business.