Manager - Insights

This role sits within GBS and business partnering the Pepsi Lipton Joint Venture between PepsiCo and Unilever.

The Analytics Insights Supervisor is part of the Data Impact team.

The purpose of this team is to deliver business impact through data and industry leading analytics, all in close collaboration with the PLI Insights team and the BU Marketing/ commercial departments in Europe.

As a member of the Data Impact team, he/she will lead the translation of strategic business questions into analytics use cases and ultimately business impact through capturing needs, preparing relevant data sources and applying advanced analytics methods (e.g. already existing data science models).

In addition to understanding existing business performance, he/she will be key to identifying opportunities through solid understanding of execution metrics and the business levers e.g. distribution on key packs/flavours, etc through data transformation

• Lead systemization of market share & marketing activity performance analysis - bring focus to performance metrics and clarity on cause of change (sub category, brand, competition) and drivers.
• Own and maintain existing commercial reporting landscape (Nielsen/IRI); assess automation and harmonization potential and align with commercial stakeholders on their reporting needs.
• Based on the assessment, transform the existing reporting into PowerBI dashboards; develop new reports if needed to identify opportunities for improvement
• Work with commercial teams and translate their strategic business questions into analytics use cases
• Work with Advanced Analytics to translate results of models into enhanced understanding of cause of change and business recommendations on-going
• Act as a data and analytics evangelist, be at the forefront of data-driven models and insights and lead others to leverage data in their decision making
• Conduct periodic data quality checks

• Good experience and expertise across multiple standard continuous data sources such as Nielsen, Global Data, Euromonitor, GFK HHP, OMD Media, Kantar,
• Understanding of Nielsen KPIs and how to operate with Local DB, PEPView technicaly equipped with advanced Excel knowledge and PPT visualisation skills
• Strong analytical skills, able to synthesise and integrate learning from multiple sources and see the connections in data, trends, events etc to generate insights
• Good communication and presentation skills to distil complex data and information into actionable insights
• Good knowledge of Consumer Insights principles, especially equity tracking, innovation testing and Demand Spaces deployment (nice to have)
• Ability to work independently without day to day manager engagement
• Strong influencing skills to set the business agenda with senior stakeholders - demonstrates track record in establishing analytic insights as a driver of growth and business success
• Ability to combine data, judgement and experience to make effective decisions in complex situations and when there is a lot of uncertainty or ambiguity
• Actively seeks and understands the input of others to gain broad alignment to ideas and effectively manages process to move teams towards a common goal
• Strong drive for results, a proven self-starter who thrives on a broad remit and the opportunity to make a real impact.