The selected candidate will be instrumental in preparing, implementing & analyzing digital marketing plan, under the guidance of the Digital Marketing Coordinator, for in-house and client accounts.
Responsiblities and Duties
Contribute to defining a strategy for clients across social media platforms & SEO.
Plan on & off-page SEO, social media organic campaigns, promotions and social ad campaigns while owning & being accountable for all engagement metrics.
Monitor trends in SEO & social media and regularly update own knowledge for effectively utilising these for accounts being handled.
Monitor the impact of SEO & Social Media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
Monitor the competition and be aware of market changes and developments.
Create weekly summary of upcoming content, populate content calendars and distribute schedule of content to internal stakeholders (Copy & Art teams).
Required Experience and Qualifications
Good theoretical knowledge of all four cardinal aspects of digital marketing - SEO (On & Off Page), SEM, SMO & SMM.
Hands-on experience of on & off-page SEO.
Good articulation & awareness.
Mass Media / Journalism / Advertising degree preferred
Benefits
A highly collaborative environment that pushes you to think beyond your boundaries and keeps you on your toes.
A diverse workload, keeping you continually stimulated & opportunities to expand your writing and creative storytelling skills
An open forum for expression of ideas.
A unique growth opportunity, as we further build the team.
A fully-integrated agency of thinkers, designers, developers, social media marketers and others who will work with you to amplify and execute your work.