Social Media & Community Speacilist

About Us:.

Parallel is a Product Strategy and Design Studio that creates meaningful, high-impact products with a focus on user-centered design.

As one of Indias first dedicated product design studios, weve grown from a boutique studio to a leader in design, partnering with clients like Sarvam, Healthify, Pixxel, Meta, Delhivery, Xto10x, Digilocker, and Gullak..

Spanning industries and scales our work is all about creating high-impact, user-centered products that drive meaningful change and empower individuals and communities.

Were more than just design experts; we help our clients make a tangible difference, moving key metrics and improving lives..

Why Join Our Marketing Team?.

If youre passionate about storytelling, love connecting with purpose-driven audiences, and want to make an impact in design and tech, Parallel is the place for you.

Here, your role will be about more than just marketing.

Youll be an advocate for innovation and a champion of impactful design, working with a team thats constantly pushing boundaries to shape the future of product design..

Were on a mission to build a brand that reflects our dedication to ethical design, social impact, and groundbreaking tech.

Our projects span social impact, AI for good, and deep tech initiatives, making Parallel a unique space where design meets purpose.

Were looking for marketers who are as passionate about these causes as we areâ"”individuals who can see the big picture, create compelling narratives, and foster meaningful community connections..

Join us as we build Parallel into a globally recognized studio, pushing the boundaries of design and technology worldwide..

Role Overview:.

Were looking for a Social Media & Community Manager to elevate Parallels online presence and strengthen our brand connections with the design and startup communities.

In this role, youll develop and execute strategies to increase engagement, foster community relationships, and make Parallel a recognized leader in product design.

This role is perfect for someone who thrives on building communities, stays updated on social media trends, and is passionate about engaging storytelling and design..

Key Responsibilities:.

Social Media Strategy & Execution:Develop and implement a social media strategy across platforms (LinkedIn, Twitter, Instagram) that aligns with Parallels brand values and growth goals.

Plan, schedule, and publish content that showcases our work, highlights design insights and connects with our audience..

Community Building & Engagement:Build and nurture relationships with the design and startup communities, engage in relevant conversations, and actively participate in industry forums and events.

Act as the brand voice in all community interactions, from social comments to direct messages..

Content Creation & Curation:Work closely with the content team to create engaging social media content (graphics, short videos, stories) that highlights Parallels projects, design philosophy, and client success stories.

Curate relevant content from industry leaders to keep our community informed and inspired..

Campaign Management:Organize and manage social media campaigns around key themes, product launches, or company milestones, tracking performance to refine future campaigns..

Performance Analysis & Optimization:Track and analyze social media metrics, report on engagement, and provide actionable insights to optimize strategy and content for higher reach and engagement..

Qualifications:.

Experience:3-5 years of experience managing social media and community initiatives, ideally in the design, tech, or creative services industries..

Engagement-Driven Mindset:Strong understanding of community-building and social media engagement strategies, with a passion for creating content that resonates..

Creative & Design Savvy:Experience with creating and curating visually compelling content, with a good eye for design..

Communication Skills:Exceptional written communication skills, with the ability to embody Parallels brand voice and engage with diverse audiences effectively..

Analytical Mindset:Proficient in social media analytics, able to translate metrics into insights for continuous improvement..

Adaptable & Collaborative:Able to thrive in a dynamic environment, with a collaborative approach to working with cross-functional teams..

Working with us:.

If youre someone who believes work should be more than just punching the clock, welcome to Parallel.

Were not your average workplace.

Weve built a team of curious, proactive, and driven people who value learning and growth while respecting each others unique ways of working.

Here, open minds and open communication are as important as the skills we bring to the table..

We embrace flexibility but recognize that some of our best ideas, strongest connections, and most memorable moments happen in person.

When we come together, creativity thrives, camaraderie builds, and the sparks of innovation come to life.

Thats why we prioritize a hybrid work modelâ"”it allows us to balance focused, independent work with the energy and inspiration that comes from being together..

For us, impact is more than a buzzwordâ"”its a guiding principle that shapes the projects we take on, the people we hire, and the lasting relationships we build along the way.

If youre looking to be part of a team thats committed to meaningful, high-impact work, youll fit right in..

Location:Bengaluru.

Contact:Apoorva Kanotra (apoorva.kanotra@parallelhq.com).