Senior Manager Marketing

Eligibility: MBA (Marketing)
Experience: 6-10 Years
Job Description

• Develop and lead the overall marketing strategy, including branding, positioning, messaging, and go-to-market plans.
• Collaborate with Sales, Product, and Leadership teams to align marketing strategies with business objectives and growth targets.
• Build, manage and mentor a high-performing marketing team, providing leadership, guidance, and professional development opportunities.
• Create and execute demand generation campaigns to drive customer acquisition, engagement, and retention.
• Develop and manage multi-channel marketing campaigns, including digital marketing, content marketing, events, webinars, and more as required.
• Analyse market trends, competitive landscape, and customer insights to refine and adjust marketing strategies.
• Oversee the development of compelling marketing content, collateral, and presentations.
• Experience in B2B SaaS Product Marketing, Content Marketing, Content Writing, Paid Marketing, SEO.
• Experience in Communications, Digital Marketing.