Content Manager

Role Overview:

We are looking for a Content Manager who excels at crafting compelling narratives across various formatsshort-form, long-form, and scripts—while understanding how content performs across digital and social platforms. This role is ideal for a content professional with 5 - 6 years of experience in content writing, brand storytelling, and script development, who also has a strong grasp of social media trends and audience engagement.

As a Content Manager, you will be responsible for conceptualizing, creating, and executing brand and product-centric content that resonates with our audience across social media, marketing campaigns, and digital platforms. You should be a strategic thinker, a strong writer, and someone who can adapt content to various mediums—whether it’s a high-impact social post, a long-form blog, or an engaging video script.

Your Responsibilities:

• Develop a content strategy that aligns with OnePlus' brand positioning and marketing goals, ensuring consistency in messaging across all digital touchpoints.
• Craft high-quality short-form and long-form content, including social copy, brand blogs, campaign messaging, and video scripts.
• Work closely with the social media, marketing, and creative teams to develop engaging content that drives brand awareness and engagement.
• Adapt content to different formats—text, video, and interactive media—to suit platform-specific requirements.
• Stay updated on trending topics, cultural moments, and platform updates to create relevant and timely content.
• Collaborate with Key Opinion Leaders (KOLs) and influencers to shape brand narratives and optimize content for digital success.
• Stakeholder management across continents to ensure there is sync in the overall brand message
• Analyze content performance and engagement metrics to refine content strategies and enhance reach and impact.

Desired Candidate Profile:

Our ideal Content Manager is a versatile writer and creative storyteller with a deep understanding of digital trends. You should have a passion for crafting content that is both insightful and engaging, with the ability to switch between different formats effortlessly.

Qualifications:

• 5-6 years of experience in content writing, brand storytelling, and script development for digital and social platforms.
• Strong understanding of digital content trends, audience engagement, and social platform nuances (Instagram, X, YouTube, Snapchat, Reddit etc.).
• Ability to write across formats—short-form, long-form, and video scripts—with a keen sense of tone, voice, and audience preferences.
• Experience working with influencers and KOLs to amplify content reach and engagement.
• Proactive mindset with the ability to manage multiple projects and meet tight deadlines.
• Adaptability to a fast-paced, evolving digital landscape and willingness to experiment with new content formats.

Education:

• Bachelor’s/Master’s degree in English, Journalism, Marketing, Communications, or a related field.