Content Writer

Job Description:

Were looking for a Senior Copywriter to create engaging content for some of the biggest names in banking and finance. In this role, you’ll write for social media, video scripts, digital campaigns, and influencer collaborations, helping brands connect with their audience in a clear and creative way.

Primary Goal - Sharp storytelling, proactive ideas, Converting Ad-Copies & concept visualization

• Write short and long content - Engaging and persuasive content for digital platforms, social media, ad films, video scripts, and influencer campaigns.
• Own scripting for video content, ad films, and influencer campaigns, ensuring a consistent tone and message.
• Deliver scripts and copy that resonate with the target audience and convert them into customers.
• Create Impactful Content: Develop engaging copy for websites, email campaigns, landing pages, product descriptions, ads, packaging and website.
• Write SEO-friendly content for landing pages + Blogs

Key Performance Indicators (KPIs)

• Winning Creative Ratio: Increase the percentage of ad formats that consistently outperform benchmarks.
• Speed of Execution: Efficiently take ideas from concept to final output at scale.