Marketing Manager

Job Overview:

We are seeking a highly motivated and strategic Marketing Manager to lead our marketing efforts in the immigration industry. The ideal candidate will be responsible for developing and executing marketing strategies to drive brand awareness, generate leads, and enhance our online and offline presence.

Key Responsibilities:

• Marketing Strategy & Execution: Develop and implement data-driven marketing strategies to promote immigration services across digital and traditional platforms.
• Lead Generation: Drive high-quality leads through performance marketing, SEO, SEM, social media, and email campaigns.
• Content & Branding: Oversee content creation, including blogs, website updates, videos, and social media posts, to position the company as a thought leader in immigration services.
• Social Media Management: Manage social media accounts, create engaging campaigns, and track performance metrics.
• Partnerships & Outreach: Collaborate with influencers, legal experts, and industry professionals to expand brand visibility.
• Analytics & Reporting: Track key performance indicators (KPIs), measure ROI, and optimize marketing campaigns for continuous improvement.
• Client Engagement: Work closely with sales and customer service teams to ensure a seamless customer journey and maximize conversion rates.
• Compliance & Industry Trends: Stay updated with immigration policies and trends to ensure marketing campaigns align with legal guidelines.