Marketing Executive

1. Develop and implement marketing plans and strategies to promote the hospital's services, specialties, and facilities.

2. Conduct market research and analysis to identify target patient groups, market trends, and competitors' activities.

3. Collaborate with the marketing team to create effective marketing campaigns, including digital marketing, print materials, social media, and events.

4. Manage and maintain the hospital's online presence, including the hospital website and social media channels, to enhance brand visibility and engagement.

5. Coordinate with medical professionals to develop patient-centric marketing materials and educational content.

6. Build and maintain relationships with referring physicians, clinics, and other healthcare providers to generate referrals.

7. Organize and participate in community outreach programs, health fairs, and promotional events to create awareness about the hospital's services.

8. Monitor and evaluate the effectiveness of marketing initiatives through data analysis and performance tracking.

9. Stay updated with industry trends, healthcare regulations, and accreditation standards, ensuring compliance in all marketing activities.

10. Collaborate with the patient services team to enhance the patient experience and satisfaction through effective communication and engagement.Role & responsibilities

Preferred candidate profile

Perks and benefits