SEO Manager

Qualification: Bachelor s degree in marketing, advertising, communications or related field.

Skills Required:

• Solid understanding of digital marketing best practices.

• Must have an active social media presence.

• Must have proven working experience in digital marketing, including experience in website development, SEO, search and display campaigns (including A/B testing), and email marketing.

• Working knowledge of website analytics tools

• Must have excellent writing and speaking skills must be comfortable speaking in front of large groups of people, including organizational leadership.

• Must demonstrate creativity and out-of-the-box thinking.

• Must have a very positive, can-do attitude.

• Must be able to thrive in a fast-paced, deadline-driven environment and work on multiple tasks with a variety of departments, divisions, and team members.

• Must be a self-starter able to take action without direction.

• Must be flexible and able to handle quick turnaround asks.

• Must know when to push back on requests/recommendations and when not to.

• Comfortable teaching social media to others (some internal evangelizing will be required).

• Must be aware of changing trends in Social Media.

Roles Responsibilities:

• Work closely with business stakeholders and other functional areas to transform strategic initiatives and business needs into digital campaigns.

• Plan and design Digital Marketing Strategies.

• Act as the project manager within the organization to manage all digital and social media marketing initiatives.

• Coordinate marketing updates to the Relevant website, including the homepage and marketing-focused landing pages.

• Aware of latest Brand Marketing strategies.

• Handling Customer Issues on Social Media.

• Coordinate reporting efforts with our marketing analytics team to analyze general performance as well as specific campaigns and leverage these findings for future recommendations.

• Serve as the eyes and ears of the company brand on social media, and bring opportunities to the appropriate parties when they are presented.

• Serve as the organization s expert in all things related to social media and digital marketing.

• Manage the organization s YouTube channel, including uploading videos, imagery, tags, and descriptions and ensuring videos are removed as necessitated.

• As necessary, attend company-sponsored events to cover from a social media perspective (live tweeting, sharing photographs, etc.)

• Manage the company s social media influencer campaigns.

• Some budget management will be required.