News18 Tamil Nadu- Erode

Role & responsibilities

1. Maximize FCT (Free Commercial Time) revenue from retail accounts

2. Forecast revenues for the fortnight and month.

3. Manage relations effectively with key clients and agencies to ensure retention of existing clients, increase in wallet share and revenue from existing. Acquire new clients to broaden revenue base.

4. Adhere to pricing bands of the channel

5. Maximize deal consumption from advertisers. Work along with the sales operations team for smooth delivery of client expectations.

6. Ensure maximization of timely collection

7. Scan competitive landscape and ideate on new formats which can augment revenues.