Astroyogi - Creative Lead (3-10 yrs)

About the company:

Overview:

"At Astroyogi, we are reimagining the way people access traditional Eastern services. We are leveraging technology to give our customers the best possible service, selection, quality and value in different services." - Meena Kapoor

We started in 2001 as a content creator for leading internet & telecom partnerships such as MSN, Yahoo, AOL and later on moved to Value Added Services domain.

In 2016, AY recognised the tremendous need for high-quality solution in the astrotech space, launched India's first app for those seeking online guidance with complete privacy while maintaining execeptional quality.

Why be a part of the Yogi Tribe?

The Yogi Tribe is a team of creative problem-solvers with a strong entrepreneurial spirit. At Astroyogi, we have a culture that celebrates learning. We also embrace learning from our mistakes and learning from our team members. We embrace inclusion and diversity, and it is an integral part of who we are. Everyone is encouraged to share ideas, experiment and provide us with new ideas. Astroyogi offers flexible working hours, work life balance with 5 days (WFO) and a positive culture.

Key Responsibilities:

- Lead and inspire the creative team to produce high-quality designs, videos, and other creative assets for digital marketing, social media, and website content.

- Conceptualize and execute creative campaigns across multiple platforms, including social media, email marketing, and web.

- Work closely with the marketing and product teams to ensure the creative output aligns with business objectives and brand messaging.

- Develop and maintain the visual identity of the AstroYogi brand, ensuring consistency across all touchpoints and media.

- Collaborate with internal and external stakeholders to generate innovative ideas and fresh creative concepts.

- Conduct regular performance reviews of creative output, providing feedback and refining approaches as necessary.

- Stay updated on trends in design, digital marketing, and astrology to bring fresh perspectives to the table.

- Conduct regular performance reviews of creative output, providing feedback and refining approaches as necessary.

- Manage and mentor a team of designers, content creators, and video producers, fostering a culture of collaboration, growth, and innovation.