Develop comprehensive brand strategies that align with the companys overall goals and values Identify key brand differentiators and positioning within the market Work closely with marketing, design, communications, and brand managers to ensure brand consistency across all touchpoints, campaigns, and initiatives Conceptualize and execute integrated marketing campaigns that effectively communicate the brands message and values Monitor and analyze campaign performance to make data-driven improvements. Conduct market research to identify emerging trends, competitor strategies, and consumer insights. Leverage this information to refine brand strategies and stay ahead in the market. Identify and explore potential brand partnerships, collaborations, and sponsorship opportunities that align with the brands values and objectives. Track and analyze key brand metrics and KPIs to measure the effectiveness of brand strategies Prepare regular reports for management with actionable insights. Qualifications: Bachelors degree in Marketing, Business, Communications, or a related field (Masters degree preferred). Proven experience (2+ years) in brand management, marketing, or a related role. Strong understanding of branding principles, market trends, and consumer behavior. Excellent written and verbal communication skills. Data-driven mindset with the ability to analyze and interpret metrics. Creative thinker with the ability to develop innovative brand solutions. Strong project management and organizational skills. Ability to work collaboratively and effectively in cross-functional teams