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Brand Manager
Astraea Life Sciences
posted 25d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Conducting market research to understand consumer behavior, preferences, and trends, and using insights to inform brand strategy
- Developing and implementing marketing plans, including advertising, promotions, events, and digital marketing campaigns
- Collaborating with cross-functional teams, including product development, sales, and design, to ensure that all elements of the brand are aligned and consistent
- Building and maintaining strong relationships with key stakeholders, including customers, suppliers, and partners
- Monitoring and analyzing brand performance, including sales, market share, and customer feedback, and making recommendations for improvement
- Developing and managing brand budgets, and ensuring that marketing programs are delivered on time and within budget
- Ensuring that all brand communications are consistent and in line with brand guidelines, and working with agencies to develop creative concepts and execute advertising and promotional campaigns
- Excellent analytical and problem-solving skills, including the ability to analyze market data and make recommendations for improvement
- Excellent presentation and negotiation skills, including the ability to present complex information clearly and effectively
- Excellent communication and interpersonal skills
Employment Type: Full Time, Permanent
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