Social Media Executive

Develop and manage social media strategy, create engaging content, track KPIs, and analyze performance. Manage community interactions, collaborate with teams, and stay updated on trends. Qualifications: experience in social media, strong writing skills, passion for automotive.

Responsibilities:

Social Media Strategy:
Develop and implement a social media strategy aligned with the company's overall marketing goals.
Identify and target key audience segments on relevant social media platforms.
Create a content calendar and schedule posts to maintain a consistent presence.
Content Creation:
Develop engaging and informative content, including text, images, videos, and graphics.
Curate and share relevant industry news and articles.
Collaborate with other teams to create content that aligns with marketing campaigns.

KPIs and Analytics:
Track and analyze key performance indicators (KPIs) such as reach, engagement, conversions, and return on investment (ROI).
Use social media analytics tools to measure the effectiveness of campaigns and make data-driven decisions.

Community Management:
Monitor and respond to comments, messages, and mentions in a timely and professional manner.
Engage with the community through discussions, polls, and contests.
Build and maintain a positive online reputation for the brand.

Team Collaboration:
Collaborate with other marketing teams, such as public relations and content marketing, to ensure a cohesive brand message.
Work with the sales team to generate leads and drive conversions.

Industry Trends:
Stay up-to-date on the latest social media trends, algorithms, and best practices.
Continuously experiment with new platforms and features to maximize reach and engagement.