Team Manager - Branding - Social Media (7-10 yrs)

Position Summary:

- We are seeking a motivated Social Media Team Manager to effectively engage with targeted virtual communities and network users.

- Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.

- The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.

Requirement & Skills:

Experience:

- 7+ years of social media experience with LinkedIn, YouTube, Instagram, Twitter, and Facebook.

- Experience with social media management and project management tools such as Oktopost and Workfront.

- Experience with Microsoft Office and Teams.

- MBA or equivalent in Digital Marketing, or a related field preferred and with at least 3 years of demonstrated team management experience

Primary Responsibilities:

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

- Set up and optimize company pages within each platform to increase the visibility of company's social content

- Moderate all user-generated content in line with the moderation policy for each community

- Create editorial calendars and syndication schedules

- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

- Collaborate with other departments to manage reputation, identify key players and coordinate actions.