Regional Trade Marketing Manager East

Job Description:.

Role: RTMM-East.

Location: Kolkata.

Business Unit: Mars Wrigley.

Job Purpose:.

The incumbent will take care of Trade Marketing activities in the region while ensuring that TM's budget is under control.

He / She will be responsible for in-store activities to boost the overall performance of the stores.

Will take care of NPD planning & execution.

Ensuring asset planning, requisition & Deployment.

What are we looking for.

A flexible & energetic individual with experience of 3-4 years of ASM or Trade Marketing profile.

Should have a thorough understanding of business & geography.

Should have good analytical skills & budget understanding.

Key Responsibilities:.

Trade Promo/Scheme Strategy Formulation.

Increase Direct Reach of Core Brands.

Drive same-store growth through the 5P Strategy to win in the stores.

Drive Program Store Expansion and Governance.

Drive Innovation SKUS to deliver growth.

Seed in and Drive the perfect store program.

Track and Drive Execution in-store by partnering with a Merchandising Agency.

Own and drive the extraction building blocks in the region.

Govern Trade Spending for the region.

Formulate a Clear regional Agenda along with central Priorities.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

If you need assistance or an accommodation during the application process because of a disability, it is available upon request.

The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

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