As an Activation Marketer, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by: Demand Generation - Leads localization and activation of global or area programs to generate demand at end user & Channel Partners Manage local calendar for promotional planning & implementation Deliver new product material, programs and promotions to field sales Recommendation on media buys Channel: General Channel partners distribution, local specific channel partner engagement/execution of through channel marketing plans Syndication to the channel partner in country Local specific program for Trade channel partners engagement & promotional campaigns
Promotion & Key Operations support:
Interfacing with local application engineers/specialists - technical/ whitepapers/customer testimonials - ensuring meets customer requirements/local regulations/requirements
Timely Creation of SKUs & Quote submission for field sales
Sample Center Management
Input to the Area teams (Area portfolio, NPI and segment marketing):
Provide input to Marketing planning, Program and calendar development
Competitive intelligence
Ensure local regulatory and packaging compliance for portfolios/programs
Align to Campaign outcomes/input/results
NPI voice of market, ideas, local needs, participate on global NPI team/with area new product marketers