Social Media Manager & PR (Only Female candidate )

Key Responsibilities:

Media Relations: Build and maintain relationships with media outlets to secure coverage and promote our brand effectively.

Internal Communication: Develop and implement communication strategies that keep employees informed and engaged.

Sales Publicity & Promotion: Collaborate with the sales team to create promotional materials and campaigns that support sales objectives.

Community Relations: Foster partnerships with community organizations to enhance our corporate social responsibility efforts and local presence.

Brand Management: Oversee brand messaging and positioning to ensure consistency across all platforms.

Public Affairs: Monitor and engage in public affairs that impact our organization and community.

Event Management: Plan and execute events that promote our brand and engage stakeholders.

Measurement & Evaluation: Establish metrics to assess the effectiveness of communication and marketing initiatives, using insights to inform strategy.

Messaging & Positioning: Develop clear and compelling messaging that resonates with target audiences.

Content Creation: Produce high-quality content for various platforms, including press releases, website content, and marketing materials.

Social Media Engagement: Manage social media accounts, create engaging content, and interact with followers to build brand loyalty.

Print Media: Oversee the creation of print materials that effectively communicate our brand message.

Influencer Partnerships: Identify and engage with influencers to enhance brand visibility and reach.

Training Sales Team: Provide training and resources to the sales team to improve their communication and marketing efforts.

Customer Testimonials & Case Studies: Collect and showcase customer testimonials and case studies to highlight our successes.

Crisis Management: Develop and implement crisis communication plans to protect the brand during challenging times.

SEO/SEM & Social Media Marketing: Optimize content for search engines and manage paid social media campaigns.

Content Marketing: Create and implement content marketing strategies to drive engagement and conversion.

Email Marketing: Develop and execute email marketing campaigns to nurture leads and communicate with customers.

PPC Campaigns: Manage pay-per-click advertising campaigns to maximize reach and ROI.

Analytics & Reporting: Analyze data and generate reports on campaign performance and communication effectiveness.

PR Activity Management: Coordinate PR activities and track outcomes to ensure alignment with strategic goals.

CMS Management: Oversee content management systems to ensure timely updates and maintenance of online content.

Off- line - Road Show , Biz Magazine , Exhibition , Paper Add (Print Media), SEA Sponsorship (JOPEPL/SHEFTL etc.)

Online Linked in ( Facebook etc.)

Online Lead Generation Online.