SEO & Social Media Expert

Role & responsibilities for SEO Expert

We are seeking a highly skilled and results-driven SEO Expert to join our team. The ideal candidate will have a deep understanding of search engine optimization (SEO) techniques and a proven track record of improving website rankings, driving organic traffic, and increasing overall online visibility. You will play a critical role in developing and implementing SEO strategies to meet the business objectives.

Key Responsibilities:

SEO Strategy Development:

• Conduct comprehensive website audits to identify technical and content-related SEO issues.
• Develop and implement effective SEO strategies aligned with business goals.
• Stay updated on the latest SEO trends, algorithm updates, and best practices.

Keyword Research & Optimization:

• Perform in-depth keyword research to identify high-value opportunities.
• Optimize website content, metadata, and on-page elements for target keywords.

Technical SEO:

• Improve website architecture and structure for better crawlability and indexing.
• Resolve technical SEO issues, including site speed, mobile responsiveness, and schema markup.

Content Strategy:

• Collaborate with content creators to develop SEO-friendly content.
• Ensure all content aligns with the keyword strategy and drives organic traffic.

Performance Tracking & Reporting:

• Use tools like Google Analytics, Search Console, and SEMrush to monitor SEO performance.
• Prepare detailed performance reports and present actionable insights.

Link Building:

• Develop and execute link-building strategies to improve domain authority.
• Outreach and build relationships with influencers, bloggers, and webmasters.

Requirements:

• Proven experience as an SEO Expert or similar role.
• Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, Google Analytics, and Google Search Console.
• Strong knowledge of HTML, CSS, and website optimization.
• Experience with content management systems (e.g., WordPress).
• Exceptional analytical and problem-solving skills.
• Excellent communication and organizational abilities.

Preferred:

• Experience with international SEO or e-commerce websites.
• Basic knowledge of paid search campaigns and social media marketing.

Role & responsibilities for Social Media Expert

We are looking for a creative and strategic Social Media Expert to join our team. The ideal candidate is a social media enthusiast with the ability to drive brand awareness, engagement, and conversions through innovative social media strategies and campaigns.

Key Responsibilities:

Social Media Strategy:

• Develop and implement social media strategies to achieve marketing objectives.
• Conduct audience research to tailor content to target demographics.

Content Creation & Management:

• Plan, create, and schedule engaging content across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
• Collaborate with designers and content creators for high-quality visuals and videos.
• Monitor trends to produce timely and relevant content.

Community Engagement:

• Actively engage with followers, respond to comments and messages, and foster a strong online community.
• Build relationships with influencers and brand advocates.

Analytics & Reporting:

• Use social media analytics tools to measure the performance of campaigns and content.
• Prepare regular reports highlighting successes, areas for improvement, and actionable insights.

Advertising Campaigns:

• Plan and execute paid social media campaigns, including ad targeting and budgeting.
• Optimize ad performance to maximize ROI.

Brand Consistency:

• Ensure all social media content aligns with the brands voice and values.
• Collaborate with other departments to maintain cohesive messaging.

Perks and benefits

• Competitive salary and benefits.
• Opportunity to work on exciting projects.
• A collaborative and innovative work environment.
• Exposure to innovative campaigns and projects.
• Growth opportunities and professional development support.