Digital Marketing Expert

Key Responsibilities:

• Develop and execute holistic digital marketing strategies to drive brand awareness, engagement, and lead generation.
• Plan and implement SEO strategies to improve website ranking, drive organic traffic, and enhance user experience.
• Manage and optimize paid campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels.
• Design and execute organic and paid social media strategies to grow audience engagement and conversions.
• Develop product launch strategies, ensuring a seamless blend of marketing efforts to maximize adoption and market penetration.
• Monitor, analyze, and report on campaign performance using tools like Google Analytics, SEMrush, and social media insights.
• Collaborate with cross-functional teams, including product development and sales, to align marketing efforts with business goals.
• Stay up-to-date with industry trends, emerging platforms, and algorithm changes to continuously optimize marketing efforts.
• Craft compelling content for campaigns, including email marketing, landing pages, and social media posts.

Qualifications:

• Proven experience as a Digital Marketing Specialist, Digital Marketing Manager, or similar role.
• Expertise in SEO, SEM, and social media marketing (both organic and paid).
• Experience building and executing marketing strategies from scratch.
• Strong track record of managing successful product launches.
• Proficiency in marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools like Ahrefs or SEMrush.
• Experience in SaaS marketing is a significant advantage.
• Analytical mindset with the ability to interpret data and translate it into actionable insights.
• Exceptional communication and project management skills.
• Creative thinker with the ability to bring fresh ideas to the table.

What We Offer:

• Competitive salary and performance-based bonuses.
• Opportunities for professional growth and development.
• Flexible working environment (remote/hybrid options).
• A collaborative and innovative team culture.
• Exposure to exciting projects and cutting-edge technology.