Internal Marketing Communication Manager

• Internal Communications:
• Develop and implement internal communication strategies to ensure alignment with company goals.
• Manage leadership communications and organisational updates.

Content Creation

• Develop engaging content for internal communication channels, including newsletters, internet, and email campaigns.
• Collaborate with various teams (HR, Leadership, PR and Departments) to gather insights and craft content that aligns with organisational goals.
• Create and manage content calendars for consistent and timely delivery of internal campaigns.
• Draft and edit copy for internal events, announcements, and organisational updates, ensuring clarity and alignment with the company’s tone of voice.
• Produce multimedia content, such as videos, infographics, and presentations, to support internal initiatives.
• Monitor and evaluate engagement metrics to refine content strategies and improve employee communication.

• Employee Engagement and Culture Building:
• Plan and execute initiatives to foster a positive work culture and enhance employee morale.
• Work with HR and L&D teams to plan and organise activities / events such as team-building activities, employee recognition programs, and cultural celebrations.
• Conduct surveys and feedback sessions to gauge employee sentiment and drive improvements.

• Campaigns and Branding:
• Develop and execute internal marketing campaigns to drive awareness of key initiatives and programs.
• Ensure consistent messaging and branding across all internal platforms and materials.
• Collaborate with HR and other departments to promote learning, development, and wellness programs.
• Plan and execute region-specific events and webinars, ensuring they cater to both internal stakeholders and external audiences.
• Collaborate with internal teams, Business Unit heads, and global marketing counterparts to ensure geo-specific strategies align with organisational goals.
• Lead both internal and external marketing efforts, ensuring consistent messaging and alignment with LS Digital’s broader brand strategy.

Collaboration

• Work closely with cross-functional teams, including BU, Group Companies, Sales, HR, PR and Operations, to ensure alignment of internal campaigns with overall business objectives.
• Coordinate with creative teams for timely execution of marketing materials and campaigns.
• Foster a collaborative environment by sharing ideas, feedback, and insights across teams to improve project outcomes.

Stakeholder Management

• Act as a key point of contact for internal stakeholders to gather requirements, provide updates, and manage expectations on various marketing initiatives.
• Build and maintain strong relationships with leadership, department heads, and other internal stakeholders to understand their needs and align communication strategies accordingly.
• Ensure transparency by providing regular reports and feedback on campaign performance, timelines, and deliverables.

• Measurement and Reporting:
• Track and analyse the effectiveness of internal marketing campaigns and initiatives.
• Prepare reports on engagement metrics and provide insights to drive continuous improvement.