Lawpoint Publications is looking for Content Manager to join our dynamic team and embark on a rewarding career journey
Develop and implement a comprehensive content strategy that aligns with the company's overall marketing goals and objectives
Create, write, edit, and publish engaging and informative content across various channels, including the company's website, social media, blog, and email marketing campaigns
Ensure that all content is optimized for search engines (SEO) and follows best practices in terms of readability and accessibility
Analyze and track content performance metrics and adjust content strategy as needed to improve engagement, conversion rates, and other key performance indicators (KPIs)
Manage a team of content creators, including writers, editors, and other contributors, and oversee the editorial calendar and content production schedule
Conduct research to stay up-to-date on industry trends and best practices in content marketing and leverage this knowledge to improve content strategy and execution
Build and maintain relationships with external partners, including influencers, guest bloggers, and content syndication partners, to expand the reach of the company's content
Manage the company's content budget, including expenditures related to content production, distribution, and promotion