Senior Executive - Digital Marketing

Role & responsibilities :

• Drive Digital Marketing for the brand end to end SEO, SEM & third party
• Responsible for social media platforms Linked In, Facebook, Twitter
• Build new social media platform like Instagram
• Website management Update website and work with technical team to fix issues related to speed, SEO related tagging

Qualification & Experience :

• Graduate. MBA in Marketing (preferred)
• 5+ years of marketing experience, preferably in B2B environment
• In-depth experience with Paid search and SEO (Google) is mandatory, paid social like LinkedIn is a plus
• Experience in growing SEO traffic and organic lead acquisition. Familiar with on-site SEO best practices and knowledge of ranking factors and search engine algorithms in a context of multiple markets/languages
• Experience with web analytics tools such as Google Analytics / Econda
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) (Optional)
• Strong analytical skills, excellent written and verbal communication skills
• Strong problem-solving skills, ability to drive strategy, and make critical decision

Interested candidates can share their updated profile along with below details at subramaniyan.venkatesh@lapp.com

Total Years of Experience :

Years of experience in Google Analytics :

Do you have experience in SEO :